Archive for December, 2008
Apple Going Mainstream
We probably all remember the times when owning an Apple device was something cool that we were dreaming of with a passion (some still do, and I find myself among this last category since I do not own any Apple device, but I desire a few of them). Well, it seems that being an Apple [...]
In: Branding, Strategic Marketing · Tagged with: Apple, lovemark, NextWeb, obama, Wired
The Christmas Tag
Corina sent me a Christmas tag and I will answer to it shortly. I haven’t planned a lot for the Christmas presents this year, but the only one I planned for got delayed because of a stupid logistics problem. I am not sure if I should buy it anymore, but I have one week to [...]
In: Personal · Tagged with: Christmas, Corina Gonteanu, presents
Merry Christmas!
In: Personal · Tagged with: Merry Christmas
Viral Marketing Lesson
Via Manafu:
In: Viral Marketing · Tagged with: manafu, Star Wars, Viral Marketing
IAB & PWC Announce Romanian Online Advertising Market Size for 2007 & Estimate 2008
IAB & PWC announced today the results of their Romanian Online Advertising Study (ROADS) for 2007 and the first half of 2008. If in 2007, the total amount of online advertising investments was around 42.6 mil RON (without VAT), the results of the first half of 2008 amounted to 33.87 mil RON (without VAT). These [...]
In: Online Marketing · Tagged with: IAB, online advertising market size, online marketing, PWC, ROADS
Romania’s New Governance
On November 30, 2008, less than 50% of Romania’s eligible voters exercised their constitutional right for the Parliamentary Elections . Despite being the lowest voting presence since 1990, the results were not surprising at all. If two weeks ago the options for the Romanian Government were still a mental exercise, we now know the two [...]
In: Business Development, Political Marketing · Tagged with: Governance, Government, Parliamentary Elections, Romania
Do You Dare to Make the Trip?
Last night I went to see an original Romanian movie made by a handful of young people from Constanta, lead by Florina Titz. Played in a small cinema like hall, the movie experience creates an emotionally striking snapshot of a piece of Romania. I was highly impressed with the quality of the movie that was [...]
In: Events, Others · Tagged with: Florina Titz, original Romanian movie, Trip
Netbridge Splits Once Again
Orlando reminded me today about something I knew of a long time ago, but I couldn’t communicate openly because it was an internal affair at the moment. In time, after I concluded my collaboration with Netbridge Development, I forgot about the matter since it wasn’t relevant for me anymore. However, one of the last projects [...]
In: Business Development, Strategic Marketing · Tagged with: Boom, Netbridge, online industry, Orlando Nicoara
FICOD 2008 – Conclusions
This past weekend I was in a team building together with the New Media Division of Realitatea-Catavencu Group and I presented to my colleagues some of the ideas from FICOD2008. I will share with you some of these ideas as well, since I think that they’re important for the future development of the online industry [...]
In: Business Development, Events, Strategic Marketing · Tagged with: Adam Daum, Chris Anderson, FICOD2008, Gerd Leonhard, Jaqueline Hernandez, Kevin Roberts, Nikesh Arora, online industry, Realitatea-Catavencu
NetCamp 2008 – Conclusions
NetCamp 2008 took place today as an online business development and entrepreneurship event organized by Evensys, the company ran by Cristian Manafu. The program and the speakers were highly interesting based on the way they were marketed on the event website, but the presentations themselves during the event were a bit disappointing.
I realized most of [...]
In: Business Development, Entrepreneurship, Events, Strategic Marketing · Tagged with: Business Development, Dragos Manac, eOK.ro, evensys, FICOD2008, manafu, Netcamp, NetStartup, Online Entrepreneurship, Trilulilu, Web2.0
