Google Chrome’s New Ad

Via TheNextWeb.

Posted on December 10, 2009 at 5:10 pm by Daniel · Permalink · Leave a comment
In: Advertising · Tagged with: , ,

Communication Olympics: 9th Edition

Between March 23 and April 16 you can register for the 9th edition of the Communication Olympics, the most important national competition for youth interested in a career in Advertising, Public Relations or Political Communication. The competition is the best opportunity for young aspirants to get noticed by the professionals in the industry, because more [...]

Why Advertising is Failing on the Internet

Good question… Is advertising actually failing on the Internet?
The answer is yes, or at least that’s what Eric Clemons, Professor of Operations and Information Management at Wharton – UPenn, stated in a TechCrunch article, the other day. “The problem is not the medium, the problem is the message, and the fact that it is [...]

Posted on March 24, 2009 at 4:53 pm by Daniel · Permalink · Leave a comment
In: Advertising, Online Marketing · Tagged with: , , ,

Times – Top 10 TV Ads of 2008

Via IQads Blog, who published the Times Magazine Top 10 Viral Videos of 2008, and because I already gave you a top of viral videos, I decided to give you the Times Magazine Top 10 TV Ads of 2008:
#1 T-Mobile’s NBA Series

#2 Fed-Ex’s Horror Flick

#3 Nike’s Fate

#4 Apple’s I’m a PC

#5 AT&T’s Scorsese

#6 Old Spice’s [...]

Posted on January 8, 2009 at 1:57 pm by Daniel · Permalink · Leave a comment
In: Advertising · Tagged with: , , ,

10 Advertising Words to Avoid in 2009

Corina found this interesting article on Yahoo Finance News that I think you should consider when writing your marketing texts in 2009:

Free
Ads that include messages about a free product or service promotions can work well during an economic downturn, but consumers need to see the products perform well. E-mail spam filters are tough on messages [...]

Posted on January 5, 2009 at 11:33 am by Daniel · Permalink · Leave a comment
In: Marketing Communication · Tagged with: , ,