Why Advertising is Failing on the Internet

Good question… Is advertising actually failing on the Internet? The answer is yes, or at least that’s what Eric Clemons, Professor of Operations and Information Management at Wharton – UPenn, stated in a TechCrunch article, the other day. “The problem is not the medium, the problem is the message, and the fact that it is [...]

Posted on March 24, 2009 at 4:53 pm by Daniel · Permalink · Leave a comment
In: Advertising, Online Marketing · Tagged with: , , ,