Design Concept: iPhone 4G
Would you want it? (via Gizmodo) Yes, I would!
In: Branding · Tagged with: iPhone
Emotional vs. Rational Buying Behavior
In my last post I was referring to some of the reasons why Apple is not a exclusivist company anymore, but rather a mainstream one (as mentioned by Wired). Today, I’ve ran into a funny picture that was used as a signature by someone posting on a video games forum. The image reflects exactly the [...]
In: Branding, Consumer Behavior, Positioning · Tagged with: Apple, Consumer Behavior, emotional buying behavior, iPhone, rational buying behavior, smartphone

