What’s Next in Marketing & Advertising 2009
What’s Next in Marketing & Advertising 2009, in Paul Isakson’s vision: The future of marketing is collaborative The future of marketing is generous The future of marketing is experimental The future of marketing is helpful The future of marketing is playful The future of marketing is personal The future of marketing is honest The future [...]
In: Advertising, Strategic Marketing · Tagged with: Advertising Paul Isakson, marketing
Why Strategic Marketing?
You might wonder why I chose the subject of strategic marketing as the topic for my blog. The idea is that I have a special professional interest in this topic and, in the past years, I have been influenced by a couple of people who are very active in this field. The main influence came [...]
In: Strategic Marketing · Tagged with: marketing, paul garrison, seth godin, strategic marketing

