Comunicating Entertainment: Movies & Video Games
Probably the main difference between games and movies is the fact that games are interactive, while movies are absorptive. Although both games and movies are experienced based entertainment, these experiences are different in nature. Movies come to you and go into you but you don’t react back to them in order to change them in [...]
Posted on September 27, 2008 at 2:21 pm by Daniel · Permalink
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In: Marketing Communication · Tagged with: entertainment, marketing communication, movies, video games
In: Marketing Communication · Tagged with: entertainment, marketing communication, movies, video games
