Romanian Online Advertising Market in 2008
IAB Romania has recently released the numbers for the ROADS study (Romanian Online Advertising Study) done together with PricewaterhouseCoopers in order to get an official and industry recognized figure for the size of the Romanian online advertising market. Thus, based on the research done, 2008 has brought an online advertising market volume of 72.4 mil [...]
In: Advertising, Online Marketing · Tagged with: google, IAB, online advertising, PricewaterhouseCoopers, ROADS, Romania
IAB & PWC Announce Romanian Online Advertising Market Size for 2007 & Estimate 2008
IAB & PWC announced today the results of their Romanian Online Advertising Study (ROADS) for 2007 and the first half of 2008. If in 2007, the total amount of online advertising investments was around 42.6 mil RON (without VAT), the results of the first half of 2008 amounted to 33.87 mil RON (without VAT). These [...]
In: Online Marketing · Tagged with: IAB, online advertising market size, online marketing, PWC, ROADS

